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We recommend this book for sales leaders: “The First 90 Days,” by Michael Watkins. Continue reading
Ask sales leaders what they want as a result of a sales training program and most will say increased sales. But sales training can’t directly increase sales; it can only change behaviors. Continue reading
What is the number one problem that stands between your sales reps and prospects? Chances are that their sales messages fizzle in the marketplace. Prospects don’t know you, your company or your product; they don’t understand your message; a… Continue reading