Tag Archives: sales leads

Sales Leadership Advice for Aligning Marketing & Sales

I’m publishing a series of Q&A excerpts from my interviews with Sales 2.0 leaders, which will appear in my next book. This is an excerpt from my interview with Mark Burton, former VP of sales at MySQL (acquired by Sun Microsystems), where he&… Continue reading

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Are Sales Reps Just Complaining, or Is Lead Quality Really Down?

One of the first complaints a sales leader will hear from an underperforming salesperson is that the leads from marketing are not up to par. “It’s not me — it’s the leads. They’re terrible.” The next thing you know, all y… Continue reading

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